Branding - Logo and visual identity for a personal brand.
Client - Akeem Pierre for Rich Souls Fitness. Akeem is an Ex-National level Basketball player with a fascination for all things that enrich the soul, from Movement, Calisthenics, Mobility and Gymnastics training to Meditation, Alkaline living, Philosophy and Physiology. It all started with a realization that during the end of his basketball Career he had very little control over his Body or the pain he felt... from things like putting on his socks in the morning and his pre-game eating. He then dedicated his practice to learning about and developing body awareness as well as regaining control of the mind-body connection. Building better movers joint by joint. As one of the few FRC Mobility Specialists in Vancouver, he takes quite a unique but proven effective approach to mobility work.
Story - Movement & soul: A human centred training approach going for deeper then the physical realm of development. Their goal is to help people along their journey by teaching an overall approach to movement and by providing the specific tools to help develop a way to integrate movement into your lifestyle. To become self sufficient and self disciplined so no matter where life takes you, you'll take the movement. They believe a goal of a good teacher is to be able to make himself unnecessary. This means not only providing the exercises, but teaching principles, progressions and tools that will help reach goals and allow to develop a self sustaining practice.